Boutique Hotel Summit, Europe’s first b2b conference was held in June at London’s St Ermin’s Hotel and it was a huge success. The opening ceremony started with an interesting discussion about the future progress of Boutique Hotel Sector and it was witnessed by 170 international viewers. A team of specialists including the important personalities from the Boutique Hotel Industry attended the session. The team envisioned their 10 crowned trends for the boutique market.

The team included Ben Elliot, founder of Quintessentially; Catherine Martin, assistant editor of Sleeper Magazine; Philippe Bijiaoui of Hotel Missoni; Mark Cannata, head of culture and heritage at HOK Architects; and Andrew Coutts, president and CEO of The ILM Group. Russell Kett, managing director of HVS London moderated the session. Boutique Hotel is London’s most profitable market.

The Sanderson Hotel at 50 Berners Street , Hotel Tresanton at St Mawes, Cornwall and myhotel Bloomsbury at11-13 Bayley Street are the renowned Boutique hotels in London, UK designed by well known designers. These hotels have changed the whole trend of hotel sector by transforming into the luxurious Boutique style architecture.

With the passage of time, the demand is increased with the rise in the supply of Boutique hotels. More people prefer them because of their style, design, comfort and luxury. Piers Brown, who organized the event, said: “The boutique hotel sector is a fascinating market which is evolving at a rapid rate, so it was really enlightening to hear how our panelists see things changing over the next few years. The session certainly provided delegates with food for thought, and we will certainly be revisiting some of these topics in more detail at next year’s event.”

Ten Crowned Trends for the Boutique Hotel Sector at Boutique Hotel Summit

1. Unique Experience

Boutique hotel guests prefer these designer hotels because of their unconventional and novel design. Boutique hotels should provide them a unique and memorable experience during their stay at the hotel, with posh and luxurious furnishing and architecture.

2. Environment Friendly Atmosphere

With the rise in awareness about health and hygiene, people are getting more conscious about the environment. Boutique Hotels serve the guests with locally sourced, seasonal food. Cleanliness and hygiene should be their top priorities for greener environment.

3. Clubs and Café’

Clubs and Café’s have a huge number of members and trend is increasing in major metropolitan markets such as London and New York. They should be integrated with the Boutique Hotels.

4. Boutique Hotels Economic than before

Boutique Hotels are known for their heavy pricing. But the economically priced Boutique hotel trend is on the rise and there is a great prospect in this business.

5. State-of art Technology

Consumer friendly and innovative technology is expected by the guests staying at the Boutique hotels. The entertainment systems and accessories should be practical and easy to handle.

6. Realism and validity

Boutique hotels are a true picture of realism and validity with their architecture converted from historic or interesting buildings. The modernization of these historic buildings into Boutique hotels depicts their permanence.

7. Diversity

Boutique hotels are expected to provide you a diverse range of services from individually designed guestrooms to fully furnished suits.

8. Hospitality and services

People adore and favor Boutique hotels for their remarkable location, hospitality and services provided by the owners of these hotels. However, brand name is not their concern.

9. Boutique B&B

There is an increase in trend to offer distinguishing B&B services and thrilling experiences such as tasting wines and visiting chefs etc.

10. Lifestyle and Comfort

Luxurious Lifestyle and comfort should be the top preferences of Boutique hotels which provide the guests with the facilities of100 to 200 room hotels and the best management and services.

Let’s see how these crowned trends are targeted by the Boutique Hotel Industry in near future.